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Poll-ease! [Dan Collins]

Then I came across what in my view is the single most biased and dishonest public opinion survey I’ve ever seen.

CBS News released a poll that read, “Most voters following the events regarding Senator (STET) Barack Obama and Rev. (STET) Jeremiah Wright think Obama’s speech was a success.”

This lead sentence in the press release appeared in media outlets all over the world. It gave the impression that Obama’s speech on Wright had ended any dispute or controversy about Obama being associated with Wright and his many inflammatory comments.

Maybe over time that will prove true. And Obama’s speech was an impressive one, no doubt.

But that’s not the point. Most Americans didn’t hear the speech. Most have only heard bits and pieces about this whole business about Obama and his pastor of many years.

So, rather than survey registered voters in the customary way — by randomly finding voters around the nation and asking them their impressions of the issue — CBS instead adopted the most curious polling methodology I’ve ever some across. It was probably the only methodology possible on this subject that could reach what was apparently the network’s desired outcome.

CBS didn’t randomly phone registered voters. They didn’t weight the poll for age, race, gender and political affiliation. Instead, they chose to poll a group of people prior to Obama’s speech about Wright. The poll asked respondents their opinions about Wright and his views.

Then CBS later re-polled the exact same group to gauge their reactions to Obama’s speech. Based on those two separate pollings, the network extrapolated the result that “Sixty-nine percent of voters who have heard or read about Obama’s speech think he did a good job addressing the issue of race relations.”

Unbelievable! Had my firm employed these types of polling tactics, pundits and alleged “polling experts” would have torn us to pieces.

29 Replies to “Poll-ease! [Dan Collins]”

  1. Cowboy says:

    OK, that goes beyond bias!

    …great catch, Karl.

  2. B Moe says:

    psst, Cowboy, it was Dan…

  3. Dan Collins says:

    Don’t interrupt him; he’s on a roll.

  4. Cowboy says:

    …I hate it when I do that.

    DAN–GREAT CATCH!!!

  5. Dan Collins says:

    It was coming straight at my face. I put it out there, now watch Karl put it into context.

  6. MC says:

    Erm, seems like pretty standard MSM polling strategy to me. Educate me about polling method disclosure Dan.

  7. nishizonoshinji says:

    classic sampling bias.

  8. happyfeet says:

    It’s a recontact. They misrepresented the results, though, MC. It’s worthless data. It’s like a copy test, really, but with totally botched methodology. The results are only of conceivable interest to Obama’s speechwriters, but really, after the speech was given that data had no value whatsoever. They would have wanted to test the speech before it was given, and really, they would have used a dial to do minute-by-minutes, not like how they did. CBS did this on purpose, cause it’s really duh.

  9. RTO Trainer says:

    It’s not a poll. It’s a focus group.

  10. Jeffersonian says:

    Is Rather consulting over at the Tiffany Network?

  11. Cincinnatus says:

    I can’t recall a single line of that speech, and neither can they.

  12. thor says:

    Comment by Dan Collins on 3/26 @ 7:10 pm #

    It was coming straight at my face. I put it out there, now watch Karl put it into context.

    Contextual framing with Crayons, I can’t wait!

  13. Big Bang Hunter (pumping you up) says:

    – If he isn’t he should be.

    – What the poll didn’t mention is that 89% of the people polled by CBS thought they were filing out a customer satisfaction survey for the municiple bus and subway system.

  14. Mikey NTH says:

    Here is much more reliable information, from Michael Barone.

    http://www.usnews.com/blogs/barone/2008/03/25/polls-show-obama-damaged-by-reverend-wright.html

  15. B Moe says:

    Contextual framing with Crayons, I can’t wait!

    So it thor the only person on the site who has been impressed by nishi’s intellectual prowess?

  16. Mikey NTH says:

    B Moe, it sort of sounds like thor is going to be to Karl what Doyle is to Ann Althouse.
    You know, a very strange person who professes to dislike the person posting and to hate everything that person writes, and his dislike is so deep that he can’t stay away for a minute.

    thor, I’m just telling you – no man crushes here. You want that, go over to Ace of Spades.

  17. J.Peden says:

    The Polish are looking progressively betterer and betterer.

  18. thor says:

    I downloaded that comedy DVD called Gay Niggers From Outer Space only to find it’s not, to my dismay, funny. I don’t want to like Norah Jones; I don’t usually go for the mix of melancholy melodies, furry tits and a bush that’d make a chia pet blush. But Norah’s good and I like her. Just callin’ it like I see it. From that Karl would write a 2000-word conclusion that I hate black people and would stand in line to eat Norah Jones’ balls, if she had any. It’s all too pre-ordained in one direction, a.k.a. blinded by your own spunk.

  19. Enoch_Root - TWP also says:

    erm – thor. keep the money-shots to yerself, you ass-clown. did you come here for objective urinalism? for that, you’ve got CNN, MSNBC, etc. Now stuff it in yer cornhole, jag bag.

  20. Enoch_Root - TWP also says:

    you heard me.

  21. thor says:

    Yes, your voice is heard, and I still say you’re licking the spunk out of your eyes like a lizard. If someone has to be the proverbial Matthew Arnold, the critic of the critic, then I’ll volunteer. That you’d continually buck up to suck up only proves you’ve eaten so much bad tripe that you can’t tell when the tripe is being re-amplified until it tastes like soggy Kung Pao chicken at the Lucky #3 Chinese All-U-Can-Eat buffet, a.k.a. General Tao’s spunk chicken.

    It’s not that I disagree with the base level of objectivity (lack thereof, actually) either, especially as it pertains to Barack Obama, it’s just that when the pretty girl joins a new Girl Scout troop there’s always a rumor that starts that goes they had to take the new girl to the hospital to get her stomach pumped of 72-ounces of Rod Stewart’s spunk. Barack’s a Marxist, a BLT’er, an ally of Hamas because he’s the new kid easily smeared with cheap gossip. It’s the same routine without the box of $4.00 box of thin mints.

  22. Pablo says:

    New kid easily smeared or previously blank slate who wants to be POTUS? BTW, thor, you forgot Rezko, Bill Ayers and M’chelle. And the cocaine. And Halliburton, but not Kyoto.

  23. Mikey NTH says:

    I once did a post on coldfury linking to the National Council on Public Polls. http://www.ncpp.org/

    The questions a journalist should ask are good ones, and help sift the stupid and self-serving from the worthwhile. (Did youknow that 4 out of 5 dentists recommend that their patients who chew gum chew Trident? Did you think Pioneer Sugar paid for that poll? If you do, please send me all the pieces of green paper in your wallet with the picture of Andrew Jackson on them.)

    thor, just letting you know. You’re heading into TTP territory, where anyone with sense just scrolls past to the next comment. I’m starting to do that one sentence in on yours. Remember, ‘Friends Do Not Let Friends TTP’.

  24. thor TWP says:

    TTP = Totally Turned Partisan?

    OK, but show mw where, here, anyone is asking Barack Obama any questions. There’s gross exaggeration, speculation, projection and mystic connect-the-dottery and a little of this type a ten-word caveating – To be fair, Obama says he stands with Israel, and Obama has a few pro-Isreal advisors… – left to swim in a 1500-word sea of paranoid gossip.

  25. JD TWP says:

    Baracky does not answer questions. See … Rezko presser.

  26. Pablo says:

    Dude, he already answered, like, eight questions. Leave the man alone.

  27. Penguins says:

    @ #24

    Why would I pose a question to BO via PW?

    Are you offering to pass them up to him?

  28. Penguins says:

    Sorry, “Him.”

  29. McGehee says:

    thor, just letting you know. You’re heading into TTP territory

    That’s because he’s spoofing Nishi’s “mind”-set.

    I hope…

Comments are closed.