‘Beer goggles’ effect explained<\/a><\/p>\nAlcohol is not the only factor in the beer goggles formula
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\nScientists believe they have worked out a formula to calculate how “beer goggles” affect a drinker’s vision.
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\nThe drink-fuelled phenomenon is said to transform supposedly “ugly” people into beauties – until the morning after.\n<\/p>\n
\nResearchers at Manchester University say while beauty is in the eye of the beer-holder, the amount of alcohol consumed is not the only factor.\n<\/p>\n
\nAdditional factors include the level of light in the pub or club, the drinker’s own eyesight and the room’s smokiness.\n<\/p>\n
\nThe distance between two people is also a factor.\n<\/p>\n
\nKEY TO FORMULA\n<\/p>\n
\nAn = number of units of alcohol consumed
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\nS = smokiness of the room (graded from 0-10, where 0 clear air; 10 extremely smoky)
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\nL = luminance of ‘person of interest’ (candelas per square metre; typically 1 pitch black; 150 as seen in normal room lighting)
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\nVo = Snellen visual acuity (6\/6 normal; 6\/12 just meets driving standard)
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\nd = distance from ‘person of interest’ (metres; 0.5 to 3 metres)\n<\/p>\n
\nThey all add up to make the aesthetically-challenged more attractive, according to the formula.\n<\/p>\n
\nThe formula can work out a final score, ranging from less than one – where there is no beer goggle effect – to more than 100.\n<\/p>\n
\nNathan Efron, Professor of Clinical Optometry at the University of Manchester, said: “The beer goggles effect isn’t solely dependent on how much alcohol a person consumes, there are other influencing factors at play too.\n<\/p>\n
\n“For example, someone with normal vision, who has consumed five pints of beer and views a person 1.5 metres away in a fairly smoky and poorly lit room, will score 55, which means they would suffer from a moderate beer goggle effect.”\n<\/p>\n
\nThe research was commissioned by eyecare firm Bausch & Lomb PureVision.\n<\/p>\n
\nA poll showed that 68% of people had regretted giving their phone number to someone to whom they later realised they were not attracted.\n<\/p>\n
\nA formula rating of less than one means no effect. Between one and 50 the person you would normally find unattractive appears less “visually offensive”.\n<\/p>\n
\nNon-appealing people become suddenly attractive between 51 and 100. At more than 100, someone not considered attractive looks like a super model. <\/p>\n<\/blockquote>\n
\nNow, I’ve seen crockoshit research, and I’ve seen crockoshit research, but this is just about the crockoshitiest that I’ve ever seen. To apply it, what? You’ve got to try and take a reasonably objective view of the component elements and then perform a complex calculation (the formula is in the article). Presumably, you could program the formula into a pocket calculator, but then you’d still have to have a reasonable handle on the variables and the mental wherewithal to give a shit. Ridiculous. Now, on the other hand, if Bausch & Lomb or someone else would create corrective lenses that would compensate, that would be something worthy of a Nobel Prize in masculinist studies. And this doesn’t even include the “last call factor” or “horndoginess quotient.”\n<\/p>\n
\nPutzes.\n<\/p>\n
\n![](\"http:\/\/www.lsxtra.co.uk\/images\/beerdates.jpg\")
<\/p>\n","protected":false},"excerpt":{"rendered":"
Research commissioned by Bausch & Lomb doesn’t really bring us closer to understanding: ‘Beer goggles’ effect explained Alcohol is not the only factor in the beer goggles formula Scientists believe they have worked out a formula to calculate how “beer goggles” affect a drinker’s vision. The drink-fuelled phenomenon is said to transform supposedly “ugly” people into beauties – until the morning after. Researchers at Manchester University say while beauty is<\/p>\n
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