FLOTUS: First AARP, now Subway [Darleen Click]
Inquiring minds want to know, when will Michelle get her SAG card?
Michelle Obama will become a “fixture” at Subway. The First Lady and the fast food chain are embarking on a partnership of sorts. Obama will share her Let’s Move Campaign message about healthy eating and reportedly focus in particular on children’s menu food options.
The Subway Michelle Obama campaign will highlight the healthy food items the chain offers to children in an effort to encourage wise eating choices when dining away from home. The menu changes noted in the Let’s Move Campaign promotion at the restaurant include the addition of milk and water to the kid’s menu beverage options instead of only soda pop. Parents can also opt for a side of apple slices instead of potato chips.
Exact details about the First Lady’s Let’s Move Campaign rollout are unknown. The taxpayers are funding the $41 million approved to advertise Michelle Obama’s healthy eating initiative. Some critics of the campaign have raised concerns about the potential ethical issues of President Barack Obama’s wife appearing to endorse a particular fast food chain.
Ya think? I don’t recall any other First Lady appearing in commercial ads for a particular business.
Laura Bush’s commitment to literacy didn’t involve hawking the wares of Barnes & Noble.
Not to worry, though. Queen Michelle will allow parents to indulge the kids with a meatball sub off the adult menu …
Mrs Obama says parents can occasionally let kids indulge in a meatball sub with all the toppings not on the kids menu.
— Mark Knoller (@markknoller) January 23, 2014
Tags: classless, grasping, michelle obama, subway sandwich shop